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1. Abraham &Thakore launches sustainable fusion wear collection at LFW X FDCI 2024  ...
(Retail)
Closing the Sustainable Fashion Day at LFW X FDCI 2024, designer brand Abraham & Thakore presented a shimmery collection of men’s and women’s fusion wear made from recycled materials. The collection ...
Created on 14 October 2024
2. Bestseller to close ethnic wear brand Indifusion ...
(Brands-To-Retail)
Recognised for its western casual brands like Jack and Jones and Vero Moda, renowned retailer Bestseller plans to close its Indian ethnic wear brand, Indifusion, after three years of acquisition. This ...
Created on 22 April 2024
3. Indo-Western wear fusion fashion ...
(Article)
...  East is East and West is West and never the twain shall meet is a concept that doesn’t hold water in the Indian apparel fusion segment that blurs the boundaries between cultures. Western-style clothing ...
Created on 19 October 2022
4. Ekaya collaborates with fusion wear brand Arohi ...
(Fashion)
13 May 2022, Mumbai: Luxury womenswear brand Ekaya has collaborated with fusion wear brand Arohi to launch its second collaborative collection. Titled ‘Radiant’, the collection is a modern take on ...
Created on 13 May 2022
5. Fizzy Globlet expands into fusion footwear with subsidiary brand ...
(Lifestyle)
27 April 2022, Mumbai: Jutti specialist Fizzy Goblet has expanded into fusion style heels and flats by launching a new subsidiary brand Fizzlet in collaboration with Bollywood celebrity Kareena Kapoor ...
Created on 27 April 2022
6. Ekaya launches latest fusion wear collection digitally ...
(Brands-To-Retail)
19 March 2022, Mumbai: Luxury womenswear brand Ekaya launched its latest fusion wear collection ‘Ambush’ digitally. A mix of handloom weaves with corseting, metalics and high-octane volume, the new ...
Created on 19 March 2022
7. Kankatala Sarees introduces their first fusion wear collection ...
(Apparel)
07 January 2022, Mumbai: Kankatala Sarees has introduced its first fusion wear collection with its first range of lehengas in 78 years. Twenty-five lehengas are included in the new collection, all of ...
Created on 07 January 2022
8. Tilla launches new fusionwear collection ...
(Apparel)
Departing from its traditional desings,womenswear brand Tilla has launched new fusion-style collection ‘Raja Rani’, featuring its first custom graphic prints. As per Fashion Network, Tilla’s new collection ...
Created on 06 May 2021
9. Saree Sneakers expands fusion wear range ...
(Apparel)
Up-and-coming brand The Saree Sneakers, launched under the aegis of design label Origgo, is continuing to expand its fusion-style product offering, pioneering sneakers paired with occasion wear. The ...
Created on 17 April 2021
10. Kurta Nation: Why men’s ethnic wear is becoming India’s daily style choice
(Apparel)
... In fact Gen-Z is less bound by traditional sartorial rules. They are more inclined to experiment with fusion wear, pairing ethnic tops with jeans, sneakers with kurtas, and embracing contemporary silhouettes ...
Created on 21 August 2025
11. From catwalks to Chandni Chowk, mapping the real scale of India’s wedding wear market
(Apparel)
... on towards fusion wear and personalized designs. Fashion weeks, trendsetters or elite showcase? Fashion weeks, especially India Couture Week, are undoubtedly the epicenters of high-fashion bridal we ...
Created on 08 August 2025
12. Not just for weddings anymore, Indian ethnic wear gets a Gen Z makeover
(Lifestyle)
... ay brainstorm session. Meanwhile, Global Desi, Anita Dongre’s Indo-fusion line, has found strong resonance with Gen Z’s globalized identity. Pallavi Ray, Head of Design at Global Desi explains their b ...
Created on 30 July 2025
13. From Dupattas to Denim: The bold fusion of Gen Z’s ethnic style ...
(Apparel)
...  reverence for heritage with rebellion against uniformity—is birthing a bold fusion aesthetic. It’s not just fashion; it’s an identity statement. The conscious closet According to the ET Snapchat Ge ...
Created on 29 July 2025
14. 81st NGF to focus on womenswear and menswear segments
(Apparel)
... into fusion styles, athleisure, and occasion-driven purchases. Visit for more Women are increasingly influencing household apparel decisions, making them key drivers of demand. The fair will feature ...
Created on 08 July 2025
15. Dolly J ventures into menswear with a new festive collection
(Apparel)
...  This expansion features both traditional and fusion-style designs. Currently available on Dolly J's direct-to-consumer e-commerce site, the new collection presents a curated selection of 20 distinct design ...
Created on 21 June 2025
16. Beyond the Hype: How India is stitching its own streetwear story
(Apparel)
... tern brands to a unique fusion of global fashion with indigenous narratives. Designers are now using indigenous textiles like khadi and handloom alongside organic cotton and recycled fabrics, aligning ...
Created on 03 June 2025
17. Abhishek Sharma launches Resort Wear 2025 collection
(Apparel)
... Khan and supermodel Vartika Singh. The campaign for this collection was shot by Sharma himself on a luxury yacht off the Mumbai coast, showcasing a fusion of heritage and relaxed styles. The collection ...
Created on 26 May 2025
18. India's bespoke swimwear wave making a tailored splash
(Apparel)
... group Styles and trends making waves India’s bespoke swimwear scene is a delightful fusion of international trends and local craftsmanship. Here’s a closer look at the most coveted custom elements ...
Created on 13 May 2025
19. Womenswear brand Poppy Paro launches debut collection, ‘Endless Summer’ in India
(Brands-To-Retail)
... the collection are inspired by western wear, others, like kaftans, have a more fusion-style aesthetic.   The brand’s new collection embodies a touch of elegance, a whisper of grace, and the undeni ...
Created on 16 April 2025
20. Ramraj Cotton redefines festive wear with new Ugadi collection
(Textile)
...  Culture Club Fusion Set. These meticulously crafted ensembles blend traditional elegance with contemporary sophistication, making them ideal for the festive season. The Sankalpam Grand collection showcase ...
Created on 27 March 2025