- 1. BlissClub launches travelwear collection made from new luxury fabrics range
- (Apparel)
- 28 October 2025, Mumbai With the holiday season underway and travel plans taking off, the homegrown apparel brand known for its movement-first designs, Blissclub has launched a new range of travel wear ...
- Created on 28 October 2025
- 2. BlissClub opens 16th store in Gurugram
- (Apparel)
- 27 May, Mumbai 2025 Indian direct-to-consumer (D2C) activewear brand focused on empowering women through movement, BlissClub has opened the brand’s 16th brick-and-mortar store at Elan Epic Mall in Gurugram. ...
- Created on 27 May 2025
- 3. BlissClub raises Rs 33 crore funds for working capital requirements
- (Apparel)
- 8 May, Mumbai 2025 A direct-to-consumer (D2C) activewear brand focused on women, BlissClub has raised Rs 33 crore (equivalent to approximately US$ $4 million) in a funding round led by existing investor ...
- Created on 08 May 2025
- 4. Blissclub launches ‘FreeDame’ innerwear line for comfort and inclusivity
- (Apparel)
- 03 December 2024, Mumbai Blissclub has introduced ‘FreeDame,’ a comfort-focused innerwear line designed for all body types, featuring bras without underwires. The FreeDame collection offers sizes ranging ...
- Created on 03 December 2024
- 5. Blissclub gears up for physical expansion across major cities
- (Retail)
- Bengaluru-based premium western womenswear brand, Blissclub is strategically expanding its physical presence across major Indian cities. Currently operating nine stores in five cities, the brand is targeting ...
- Created on 03 February 2024
- 6. BlissClub to expand with 20 new stores
- (Retail)
- Activewear brand BlissClub plans to open 20 brick-and-mortar stores in FY’24. The brand opened several new stores across Mumbai and Bengaluru in FY’23, boosting its revenue by over fourfold to Rs 68 crore. ...
- Created on 29 December 2023
- 7. Women’s active wear brand Blissclub appoints top heads
- (Apparel)
- 21 December 2022, Mumbai Blissclub has appointed Shikha Gupta as creative director and Pamela Lee as vice president product. Shikha Gupta joins Blissclub after a stint at Slice, one of India’s leading ...
- Created on 21 December 2022
- 8. BlissClub raises funds
- (Start-Up)
- ... Masoom Minawala. RELEVANT NEWS Venture Intelligence report: Investments by PE-VCs registers grow in Jan 2022 Minu Margeret, Founder, and CEO, BlissClub says, the firm is on track to hit the Rs 100 ...
- Created on 19 May 2022
- 9. Cava Athleisure finalizes Rs 40 crore Series A funding round
- (Apparel)
- ... to established players like BlissClub and HRX. Founded in 2022, Cava Athleisure is an Indian D2C brand specializing in functional, design-led apparel for Gen Z and millennials. Operating from Bengaluru ...
- Created on 30 January 2026
- 10. Reliance Retail formalizes exclusive partnership with Fabletics
- (Apparel)
- ... supply chain to solve the critical ‘last-mile’ challenge in Tier-II and Tier-II cities. This move places significant pressure on local D2C incumbents like Blissclub and HRX, who are currently grappling ...
- Created on 29 January 2026
- 11. Traditional Indian festive wardrobe shifts towards ‘celebratory comfort’
- (Apparel)
- ... Portfolio The modern Indian consumer is simultaneously price-sensitive and quality-obsessed, notes Rahul Mehta, Chief Mentor of the Clothing Manufacturers Association. *Brands like Blissclub and Clovia ...
- Created on 13 January 2026
- 12. The Physical Wall: How established brands are reclaiming the High-Street from D2C disruptors
- (Brands-To-Retail)
- ... by the meteoric growth of funded D2C disruptors like Snitch, BlissClub, and The Souled Store. Know More These players used low-cost digital entry and venture capital to bypass traditional gatekeepers, ...
- Created on 31 December 2025
- 13. Athleisure Nation: Why India can’t get enough of active wear and leggings
- (Apparel)
- ... digital retail, personalization. As Ravi Kapoor, Founder of active wear brand BlissClub says, “India is still scratching the surface when it comes to active wear. The next decade will see the category ...
- Created on 11 September 2025
- 14. D2C brands spice up India's fashion & apparel secto
- (Apparel)
- ... $24.6 mn Funding, Rs 72.3 cr Revenue in FY23 A91 Partners, Matrix Partners, Saama Capital BlissClub Women's Activewear $17.25 mn Funding, Rs 68 cr Revenue in FY23 ...
- Created on 10 February 2025
- 15. Wrap-Up Report 2024 the rise of athleisure in India: A trend that's here to sta
- (Apparel)
- ... brand reputation and innovative product offerings. Direct-to-consumer brands like BlissClub and Zivame too witnessed substantial growth, leveraging their online presence and targeted marketing strategies. ...
- Created on 10 January 2025
- 16. Snitch to expand omnichannel operations with 10 new stores in January 2025
- (Apparel)
- ... Mittal (Shaadi.com), Peyush Bansal (Lenskart), and Vineeta Singh (SUGAR). Snitch’s growing competition includes brands like XYXX, DaMENSCH, Chromozome, BlissClub, Freecultr, and Bombay Shirt Company. ...
- Created on 04 January 2025
- 17. Year 2024 wrap-up report of Indian women’s wear sector
- (Apparel)
- ... and loungewear, benefiting brands like HRX and BlissClub. Losers Traditional retailers: Many traditional retailers struggled to adapt to the rapidly evolving digital landscape and changing consumer ...
- Created on 02 January 2025
- 18. From Gyms to Streets: Athleisure takes over India's fashion aren
- (Apparel)
- ... on local preferences Traditionally, the Indian sportswear market was dominated by international brands like Nike, Adidas, and Puma. However, a new wave of domestic athleisure brands like HRX, Aastey, Blissclub, ...
- Created on 21 May 2024
- 19. Rising awareness and comfort driving athleisure market in India
- (Apparel)
- ... brands like HRX, Aastey, Blissclub, and Zymrat. According to industry analyses, the Indian sports apparel market was valued at $673.34 million in 2022, projected to reach $1926.10 million by 2029, growing ...
- Created on 25 April 2024
- 20. Myntra Empowers D2C Brands with 'Rising Stars' Progra
- (Start-Up)
- 17 July 2023, Mumbai Myntra, the fashion and lifestyle platform owned by Flipkart, has introduced the 'Myntra Rising Stars' initiative to bolster direct-to-consumer (D2C) brands in the fashion and lifestyle ...
- Created on 17 July 2023
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