... of a younger demographic within the Gen-Z community.
The new collection featuring the actor as the face of the brand offers an array of Superdry signature styles, including biker and puffer jackets, ...
... market is driven by a higher propensity to shop online owing to increased internet penetration as well as a large millennial and gen-Z population with aspirations and growing disposable incomes. Reliance ...
... by Only.
The video integrates fashion with technology in a unique manner in order to appeal to a whole new generation of fashion-conscious Gen-Zers. Only specialises in denim and women’s casual wear. ...
... home, beauty, and more.
The mid-premium fashion segment is one of the fastest growing consumer segments as millennials and Gen-Z are increasingly demanding the latest in international and contemporary ...
... millennial and gen-Z population with aspirations and growing disposable incomes.
Reliance Retail is also inclined towards a multi-brand beauty retail concept for more mass-market brands. Earlier this ...
... millennial and gen-Z population with aspirations and growing disposable incomes. Reliance Retail is also inclined towards a multi-brand beauty retail concept for more mass-market brands.
Earlier this ...
... with its wide range of stylish and comfortable clothing.
The brand caters to the varied needs of Gen-Z and millennial and understands that people from different demographics expect their clothes differently. ...
... millennials and Gen-Z consumers.
The newly revamped Adidas Originals store looks to transform the street style space in the city by providing access to the brand’s most popular collections, hype drops, ...
14 November 2025, Mumbai
The rapid growth of India’s apparel market is not just a story of rising incomes it’s the story of rising consciousness. A generation shaped by climate anxiety, digital fluency, ...
17 December 2025, Mumbai
India’s fashion economy is in the midst of a sweeping realignment one that is redefining how the country buys, aspires, and expresses itself.
This evolution, often described ...
11 December 2025, Mumbai
India’s value fashion sector once a low-margin, low-branding backwater has transformed into the hottest battleground in the country’s $110 billion apparel economy.
With Gen ...
... influence of Gen Z on consumption patterns, organized retail will continue to gain market share with fast fashion, ethnic wear, and luxury outperforming other categories.
Social media's impact and Gen-Z' ...
... almost gravity-defying rise of "Ultra-Fast Fashion."
Publications Portfolio
Driven by a Gen-Z thirst for micro-trends and the algorithmic precision of digital-first disruptors, the fast-fashion segment ...