The clear boundaries between online and offline shopping are dissolving in Indian retail space. A new generation of Direct-to-Consumer (D2C) brands those that first built their identities in the digital ...
Having experienced explosive growth during the pandemic, India’s Direct-to-Consumer (D2C) brands are now aggressively expanding their physical footprint, driving a significant shift in the country's retail ...
Leading e-commerce platform, Flipkart has launched a new program to boost the growth of direct-to-consumer (D2C) brands in I ndia. Known as ‘Fashion Spotlight’, this initiative focuses on digital-first ...
... few D2C (Direct-to-Consumer) fashion start-ups are building multicrore enterprises, many others are caught in a cycle of high cash burn and eventual collapse.
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The key differentiator, ...
... retail channels, Rannr will be available on all major e-commerce platforms and will also have its own dedicated direct-to-consumer (D2C) website to connect directly with customers.
The new brand's portfolio ...
... modern Indian women, Kiaasa operations over 100 EBOs across 20 states. Focusing on Tier II cities, the direct-to-consumer retailer plans to increase its store count to over 250 by FY28 and aims to go global ...
18 August 2025, Mumbai
A popular fashion retailer, Globus is placing a significant bet on its Direct-to-Consumer (D2C) business as part of a strategic plan to grow into a Rs 300 crore brand by FY27-end. ...
16 August 2025, Mumbai
Direct-to-consumer saree brand based in Surat, Sudathi is targeting a significant increase in its annual recurring revenue (ARR), aiming to reach Rs 100 crore by FY26-end. This ...
... lead, the brand is actively growing its digital presence. It’s currently available on major e-commerce sites like Ajio, Flipkart, and Myntra, in addition to its own direct-to-consumer (D2C) website.
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... to complement its strong direct-to-consumer and e-commerce channels. Libas’s focus on high-growth urban and semi-urban markets demonstrates a strategic blend of speed, style, and market penetration as ...
12 January 2025, Mumbai
A standout ‘fashleisure’ brand within the Aditya Birla Group’s TMRW portfolio, Fashleisure has reached a critical milestone with its latest store opening at Metro Junction Mall, ...
... versus insulated parkas for hill regions.
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Digital integration and the D2C resilience
While brick-and-mortar giants struggle with physical stock, Direct-to-Consumer (D2C) brands ...
... long-held belief that craftsmanship and agility must live at opposite ends of the production spectrum. At its helm is Hemamalini Padmanabhan, Founder, Seven Sarees, a direct-to-consumer (D2C) brand redefining ...
18 August 2025, Mumbai
A popular fashion retailer, Globus is placing a significant bet on its Direct-to-Consumer (D2C) business as part of a strategic plan to grow into a Rs 300 crore brand by FY27-end. ...
13 December 2025, Mumbai
India’s intimate wear market is rapidly shedding its purely functional image and evolving into a lifestyle-led, premium fashion category.
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According to a recent ...
... to the report.
The rise of e-commerce, quick commerce, and direct-to-consumer (D2C) platforms has leveled the playing field, allowing emerging brands to build strong customer relationships, scale rapidly, ...
... on transforming high-potential Direct-to-Consumer (D2C) fashion houses from online players into true omnichannel competitors.
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India’s apparel market, projected to hit $130–$150 billion by ...
17 December 2025, Mumbai
The mass-premium shapewear label co-founded by content powerhouse Kusha Kapila and fashion veteran Vimarsh Razdan, Underneat has secured $6 million in Pre-Series-A funding. ...
18 July, Mumbai 2025
In India’s booming fashion and apparel market, Direct-to-Consumer (D2C) brands are finding out that scaling profits is no longer just about great design or smart digital campaigns. ...