02 February 2022, Mumbai:

Sandesh Jhingan, a prominent football Indian player who represents ATK Mohun Bagan in the Indian Super League (ISL) has signed up a multi-year deal with sportswear iconic brand Adidas.

This team-up initiative helps unarguably engage and inspire the Indian sport-inspired youth enthusiasts to make the game and in turn brand more popular going forward.

Jhingan Credentials

A recipient of All India Football Federation's (AIFF) Emerging Player of the Year award in 2014, Jhingan was named the Men's Player of the Year in 2020-2021. He is also the recipient of the Arjuna Award in 2020 for his contribution to Indian football.

A fan of Manchester United, Jhingan will now join the brand's elite pool of athletes which includes the likes of Lionel Messi, Mo Salah, Paul Pogba, Paulo Dybala to name a few.

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31 January 2022, Mumbai:

Footwear brand Relaxo Footwears on Saturday reported 67% jump in net profit at ₹90 crore for the quarter ending 31 December, 2020. It was ₹54 crore in the year-ago period.

Revenue rose 12% to ₹672 crore as compared to ₹600 crore a year ago.

**The statistics mentioned in the above articles have been sourced from the following sources

CREDITS:  MINT Money Control 

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31 January 2022, Mumbai:

Business-to-customer fashion and lifestyle shopping fair Fashionista will hold five ‘private show’ editions in February in Nagpur, Amravati, Nashik, Aurangabad, and Ahmedabad.

In order to continue its shopping fairs during the current pandemic climate, Fashionista has announced a new ‘private show’ schedule which aims to offer its signature selection of up-and-coming brands while enabling social distancing and keeping shoppers safe, the event organisers announced on Facebook.

Fashionista will begin the month of February with an edition in Nagpur which will be its 49th in the city. The Nagpur shopping fair will take place at the city’s Hotel Centre Point from February 12 to 13.

Featured product categories include women’s ethnic and western wear, jewellery, accessories, and gift items among others. Fashionista will then travel to Amravati for an event at the Mehfil Inn from February 14 to 15 with a similar product and brand selection.

The shopping fair will then hold its 29th edition in Nashik in the city’s Hotel Emerald Park. From February 21 to 23, the shopping event will take place at Aurangabad’s Welcomhotel Rana for its 20th edition in the city. The private show will highlight, “elite designers from all over India,” Fashionista Fashion Lifestyle Exhibitions announced on Facebook.

Finally, the event will take place in Ahmedabad from February 25 to 26 at The Grand Bhagwati. All shopping fairs will follow strict health and safety procedures, according to the organisers. Fashionista held its first shopping fair in 2008. To date, the event has taken place in over 40 Indian cities totalling over 300 events.

The event aims to give smaller fashion brands a platform from which to reach new customers in different, non-metro locations.

CREDITS:Fashion Network

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28 January 2022, Mumbai:

- "Liberating ourselves from any sort of limitation when it comes to devising a collection has been the most fulfilling part of this experience."

For Rahul Mishra, creating couture isn’t about setting new trends for the upcoming season – it’s about creating art by interspersing nature with his wildest imaginations. “As a designer, originality is very important for me, hence the internet is not where my inspiration stems from.

I draw my ideas from everything I see and feel around me. Nature is the most optimal influence in my process – this time around, I borrowed from the bountiful beauty of the Himalayas, where I am creating my safe haven.

Real flowers, ice-capped mountains, and other elements from the botanical wilderness have been reinterpreted in the form of couture.”

The Enchanted – rightly titled, the line appears to be straight out of a fantasy. From Greece to the Himalayas, Rahul’s muse will forever be mother earth. Always unearthing more than just solace from his travel escapades, the designer wanted to build a home and a creative sanctuary for himself and the team in the rural northern parts of India, away from the bustling civilisation.

While the dream home is yet to be built, the designer managed to engineer his architectural wonders in the form of exaggerated couture ensembles. “Liberating ourselves from any sort of limitation when it comes to devising a collection has been the most fulfilling part of this experience.

The Himalayan biodiversity is extensive, to poetically present it through fashion was equally challenging and amusing. Converting rare flowers like poppies, peace lilies, foxgloves, bellflowers, hollyhocks, iris and anemones into not just 3D surface ornamentation but also to give a garment the form and shape of these flowers was taking it to a whole new level in terms of construction.

Unadulterated by city lights, we cascaded the glimmering sky onto the silhouette – every component of the surrounding was infused through painstaking techniques.”

CREDITS: ELLE

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01 February 2022, Mumbai:

Bangalore Fashion Week will commemorate 14 years with its 23rd edition from March 3 to 6. The summer edition of 2022 will be hosted online and will showcase a number of Indian designers.

According to the fashion week's website, fitting and production sessions will be held from March 1 to 2 before the event begins online on March 3. Designer submissions are still available on the event website, and the entire event programme will be released in February.

Designers can register in one of three categories: 'gen next' for businesses with less than three years of experience, 'emerging' for brands with three to five years of experience, and 'seasoned' for brands with more than five years of experience.

Digital fashion shows, as well as seminars, discussion programmes, and sales channels, will be included at the online event.

This is intended to provide participating designers the chance to not only show off their clothes, but also learn about industry trends and concerns, as well as network with possible clients.

As a result, brands will be able to increase brand visibility as well as sales during fashion week. For its retail services, Bengaluru Fashion Week has collaborated with e-commerce platform Wear.

Style, and the event's website shop' link directs visitors to the Wear.Style platform. Participants in the fashion week will be able to shop at the online store situated in Bengaluru.

CREDITS: Fashion Network

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28 January 2022, Mumbai:

Manish Malhotra, stylist of some of Bollywood’s biggest stars of the last three decades, plans to more than double his retail chain and also open his first overseas store, months after Asia’s richest man bought in his eponymous fashion house.

The first international brick-and-mortar outlet is likely to arrive in early 2023 in the US, UK as well as the Middle East, where the luxury market has an “enormous following”, Malhotra said in an interview in Mumbai. At least six new stores in India and abroad are in the pipeline, he said.

 

It currently has four retail sites throughout India.

Its global ambitions are driven by the investment of Reliance Brands Ltd., part of the conglomerate of billionaire Mukesh Ambani, which bought 40% of the designer’s MM Styles Ltd. in October for an undisclosed sum.

Ambani wants the operations of its flagship Reliance Industries Ltd (RIL). worldwide and also expand its growing retail empire while relying on its traditional fossil fuel-related businesses. The conglomerate also bought a 52% stake in the label from fellow Indian designer Ritu Kumar days after investing in MM Styles.

Mukesh Ambani’s Reliance Acquires Interest in Bollywood Fashion House

Reliance will seek to create a “strong technological backbone” for the Malhotra brand and build it into a “global couture powerhouse,” it said in October after announcing the stake purchase.

While Malhotra is pushing its foreign expansion plans, it seeks to create new product ranges, including jackets, shirts, shoes and bags, that can appeal to Western consumers outside the Indian diaspora.

Malhotra, 55, who became a household name in India after styling actors for a string of successful Bollywood films and beyond, launched his close-knit fashion house in 2005. He also designed the outfits and decor for the 2018 extravagant wedding of Ambani’s only daughter, Isha – an association that probably sowed the seeds for future business cooperation.

Reliance Brands has become a gateway to India for international luxury companies seeking access to one of the world’s largest retail brands and has brought at least 35 international brands including Burberry Group Plc, Hugo Boss AG and Jimmy Choo.

Luxury Rebound

The global demand for luxury goods is returning as vaccination rates around the world increase and people socialize and travel more.

In India, the luxury fashion industry is also recovering from multiple lockdowns and is set to grow from an estimated $ 1 billion last year to $ 1.5 billion in 2025, according to researcher GlobalData.

This attracts corporate finance in the fashion of India, which carries the risk of diluting the exclusivity of a brand.

Malhotra insists the label will not sell out despite its new heavyweight shareholder.

“We are not going into mass production, we will carry the luxury of the brand,” he said. “The idea is to take our Indian craft and make it global, so it’s globally understood and globally accessible and wanted.”

**The statistics mentioned in the above articles have been sourced from The Economic Times.

Credits: RVPG Media Business Standard

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