- 21. Myntra celebrates evolving fashion-technology relationship with Tech Threads 2024
- (Apparel)
- 01 December 2024, Mumbai India’s premier fashion e-commerce platform, Myntra hosted its flagship annual event, ‘Myntra Tech Threads 2024’ to celebrate the evolving relationship between fashion and technology. ...
- Created on 02 December 2024
- 22. Myntra launches 'M-Now' pilot for quick commerce in Bengalur
- (Apparel)
- 26 November 2024, Mumbai Myntra, backed by Flipkart, has launched a pilot for its quick delivery service, ‘M-Now,’ promising two-hour delivery in select Bengaluru areas. Currently operational in a few ...
- Created on 26 November 2024
- 23. Decathlon to expand India operations with Myntra
- (Apparel)
- 19 November 2024, Mumbai Leading global sports brand, Decathlon plans to expand its operations in India in partnership with popular fashion and lifestyle e-commerce platform, Myntra. This collaboration ...
- Created on 19 November 2024
- 24. Myntra onboards 1.5 million new customers during Big Fashion Festival
- (Retail)
- Having commenced on Sep 26, 2024, the Big Fashion Festival (BFF) sale by Myntra ended on successful note with the e-commerce company onboarding 1.5 million new customers during the sale. Reflecting a ...
- Created on 10 October 2024
- 25. Nine West by Bata launches 100-footwear styles collection on Myntra
- (Retail)
- Global footwear and accessories brand Nine West by Bata has launched a collection of over 100 new footwear styles for the festive season on Flipkart’s fashion arm Myntra. Crafted as a part of a versatile ...
- Created on 28 September 2024
- 26. Fashion vertical FWD helps Myntra grow Gen Z customer base to 16 million
- (Apparel)
- 18 September 2024, Mumbai Myntra’s Gen Z-focused fashion vertical and an app-in-app feature, FWD helped the e-commerce platform double its Gen Z customer base from 8 million in mid-2023 to 16 million ...
- Created on 18 September 2024
- 27. Blackberrys partners with Myntra to expand nationwide reach
- (Apparel)
- 22 August 2024, Mumbai Blackberrys, a leading Indian menswear brand, has partnered with e-commerce giant Myntra to broaden its market presence. This strategic collaboration aims to take Blackberrys' ...
- Created on 22 August 2024
- 28. Myntra appoints AmitMahajan as new Vice President-FWD
- (Apparel)
- 13 August 2024, Mumbai Flipkart-owned fashion platform Myntra has appointed AmitMahajan as Vice President, FWD, Myntra’s new fashion discovery portal targeting Gen Z consumers. In his new role, Mahajan ...
- Created on 13 August 2024
- 29. Myntra launches new campaign to showcase premium home collection with Masaba Gupta
- (Apparel)
- Aiming to refresh every corner of the house, Myntra has launched a new campaign highlighting its unique and trendy home selection. The brand has collaborated with the acclaimed fashion designer, beauty ...
- Created on 01 July 2024
- 30. Hoff partners Myntra for India foray
- (Apparel)
- Spanish footwear and fashion brand Hoff has signed an agreement with Myntra to foray into the Indian market. Known for its stylish sneakers, Hoff plans to also open new stores in the Middle East, including ...
- Created on 12 June 2024
- 31. Myntra’s 20th EORS to attract over 20 million visitors
- (Retail)
- Set to go live on May 31, the 20th edition of Myntra’s flagship End of Reason Sale (EORS) is expected to attract over 20 million visitors to the e-commerce platform, The sale is anticipated to attract ...
- Created on 30 May 2024
- 32. Myntra: a tech-driven journey to e-commerce dominance
- (Retail)
- Myntra, a leading Indian e-commerce platform for fashion, has emerged as a powerhouse through its strategic use of technology. Over the years, Myntra has leveraged tech to transform the shopping experience ...
- Created on 22 May 2024
- 33. Myntra names Ayushmann Khurrana as brand ambassador for Nautica
- (Apparel)
- E-commerce giant Myntra has named Bollywood star Ayushmann Khurrana, as the brand ambassador for the renowned American lifestyle label, Nautica, in India. This partnership signifies Myntra's strategic move ...
- Created on 03 May 2024
- 34. Myntra onboards US-based brand Urban Monkey
- (Apparel)
- Myntra's Rising Stars initiative has on boarded the brand Urban Monkey on its platform. The brand will offer over 170 styles on Myntra’s platform and will include categories like apparel and accessories. ...
- Created on 02 May 2024
- 35. Myntra launches inaugural edition of ‘Myntra Trend Index
- (Retail)
- A leading fashion, beauty, and lifestyle destination in India, Myntra has released the inaugural edition of the 'Myntra Trend Index', a comprehensive report spotlighting the latest fashion trends observed ...
- Created on 29 April 2024
- 36. Mango teams up with renowned influencers to launch summer capsule collection on Myntra
- (Apparel)
- Global fashion retailer Mango has collaborated with renowned influencers Juhi Godambe, ShivShakti and Vagmita Singh to launch its summer capsule collection on Myntra. Juhi Godambe’s collection focuses ...
- Created on 27 April 2024
- 37. Astormueller launches new sneakers range on Myntra
- (Retail)
- European shoemaker Astormueller has launched its new sneakers range ‘Nubeat’ on the India’s premier e-commerce platform Myntra. Featuring eight distinct sneakers, the collection has been created by Johanna ...
- Created on 10 April 2024
- 38. Myntra acquires distribution and management rights for UK brand Next
- (Retail)
- A prominent e-commerce player, Myntra has recently acquired the distribution and management rights for the esteemed UK-based fashion brand, Next. This strategic move grants Myntra the exclusive rights ...
- Created on 23 March 2024
- 39. Myntra adds 75 million new app users in 2023
- (Retail)
- In 2023, Myntra recorded a remarkable surge in its user base and market presence, according to a company release. With a growth rate of 100 per cent Y-o-Y over the past 18 months, Myntra welcomed approximately ...
- Created on 11 March 2024
- 40. Ace Turtle teams up with Myntra to bring Dockers to India
- (Retail)
- Ace Turtle, a prominent technology-driven retail company in India, has announced a strategic collaboration with Myntra, a leading platform for fashion and lifestyle, to launch Dockers online. Dockers, ...
- Created on 11 March 2024
