- 21. Non-metro markets drive Tier-II expansion as apparel absorbs 40% of retail real estate
- (Apparel)
- ... in non-metropolitan hubs, where apparel retailers represented 69 per cent of total retail leasing in Chandigarh and Jaipur, and 65 per cent in Kochi. Domestic retail chains and expanding direct-to-consumer ...
- Created on 30 July 2026
- 22. Monetizing intimate fashion: Clovia leverages festival retail
- (Brands-To-Retail)
- ... of its limited-edition ‘Chuddy Buddies’ Friendship Day collection illustrates this operational strategy, capturing impulse gifting through quick-commerce and direct-to-consumer channels. Offered in curated ...
- Created on 30 July 2026
- 23. Snitch expands into online women’s western-wear market with new acquisition
- (Apparel)
- Direct-to-consumer apparel brand Snitch has acquired online women's western-wear label Berrylush, executing its strategic entry into India’s high-growth women's fashion market. The deal enables Snitch to ...
- Created on 29 July 2026
- 24. India’s apparel retail divide grows as value, premium segments pull ahead in Q1 FY27
- (Apparel)
- ... has become central to restructuring strategies. Arvind Fashions recorded a 38 per cent year-on-year increase in online direct-to-consumer revenue, helping offset slower wholesale momentum. The company ...
- Created on 28 July 2026
- 25. Banana Club capitalizes on North India retail growth with new store launch
- (Brands-To-Retail)
- ... contemporary styles priced between Rs 1,000 and Rs 2,600. The Delhi opening serves as an offline growth anchor, supporting the brand's rapid transition from a direct-to-consumer digital label into an omnichannel ...
- Created on 28 July 2026
- 26. Arvind Fashions navigates cost pressures as D2C growth drives Q1 top-line expansion
- (Brands-To-Retail)
- ... operations to slip to Rs 10 crore from Rs 13 crore in the year-ago period. Direct retail strategy buffers macro headwinds Direct-to-consumer (DTC) operations proved pivotal, generating 62 per cent ...
- Created on 27 July 2026
- 27. Banana Club enters capital market with new store in Rohini
- (Brands-To-Retail)
- ... direct-to-consumer digital framework, the label is systematically solidifying its competitive positioning within India's organized menswear segment. Specialized menswear offerings Established in Bengaluru ...
- Created on 24 July 2026
- 28. Kora expands retail footprint with new South Extension store
- (Brands-To-Retail)
- ... traffic and early conversion rates in a competitive luxury corridor. By integrating immersive in-store interactions with an established direct-to-consumer omni-channel infrastructure, the enterprise continues ...
- Created on 24 July 2026
- 29. Cotton Culture strengthens Central India footprint with new Indore showroom
- (Retail)
- ... transient stylistic trends. Scaling direct-to-consumer infrastructure This strategic deployment elevates the company's nationwide network past fifty operational touchpoints, combining self-managed boutiques ...
- Created on 22 July 2026
- 30. The Survival Test: Profits, not popularity, will decide India’s D2C winners
- (Brands-To-Retail)
- India's direct-to-consumer (D2C) fashion boom created one of the most crowded entrepreneurial scenario the country has ever witnessed. Over 11,000 fashion and apparel brands emerged after the COVID-19 pandemic, ...
- Created on 17 July 2026
- 31. Homegrown sportswear brands race ahead as India’s activewear market tops $10 bn
- (Brands-To-Retail)
- ... million, digital commerce has become the primary discovery channel for emerging sportswear brands. Direct-to-consumer (D2C) strategies are enabling local companies to reach consumers nationwide without ...
- Created on 17 July 2026
- 32. Snitch taps nature-themed designs with expansion of premium casualwear portfolio
- (Apparel)
- A prominent leader in India’s direct-to-consumer (D2C) fashion landscape, Snitch taps the rising demand for nature-themed aesthetics by expanding its premium casualwear segment. The brand has launched ...
- Created on 17 July 2026
- 33. Brick-and-mortar becomes strategic asset in India's premium retail boo
- (Brands-To-Retail)
- ... pressure on marketing budgets and profitability. As a result, several direct-to-consumer (D2C) companies are adopting flexible offline formats to build brand visibility while controlling capital expenditure. ...
- Created on 14 July 2026
- 34. Lululemon enters India with Tata Cliq, bets big on premium athleisure boom
- (Brands-To-Retail)
- ... direct-to-consumer brands are rapidly gaining traction. BlissClub has built a strong following among urban millennial women through inclusive sizing tailored for Indian consumers. Tiruppur-based TechnoSport ...
- Created on 14 July 2026
- 35. CCI evaluates anti-trust complaint against Flipkart
- (Retail)
- ... this policy adjustment is designed to assist nearly 90,000 sellers, including MSMEs and direct-to-consumer labels, by improving profit retention. While Flipkart maintains that its operations adhere to ...
- Created on 13 July 2026
- 36. Flipkart to strengthen market position with focus on seller retention
- (Retail)
- ... small, and medium enterprises (MSMEs), and direct-to-consumer (D2C) labels to reinvest revenue into product innovation, inventory expansion, and brand development. By prioritizing seller retention, the ...
- Created on 10 July 2026
- 37. Lavie strengthens lifestyle footprint with launch of ‘Infinity Range’
- (Lifestyle)
- ... both teenagers and adults. This launch follows a broader strategic mandate for the brand to consolidate its market share in the premium accessories segment, leveraging both its direct-to-consumer digital ...
- Created on 09 July 2026
- 38. Kareena Kapoor Khan joins Fizzy Goblet as strategic investor to drive global ambitions
- (Start-Up)
- In a notable shift within India’s direct-to-consumer (D2C) landscape, actor Kareena Kapoor Khan has formalized her association with homegrown footwear and accessories brand Fizzy Goblet by acquiring a ...
- Created on 09 July 2026
- 39. Stanley Lifestyles initiates international expansion with maiden store launch in Colombo
- (Lifestyle)
- ... a disciplined approach, targeting 20–25 per cent annual growth with sustainable profitability expected from the second half of FY27. By concentrating on direct-to-consumer relationships and custom-order ...
- Created on 08 July 2026
- 40. The Loom redefines ethnic elegance with 2026 saree collection
- (Apparel)
- ... artisans while ensuring our garments adapt to a fast-paced lifestyle, says a spokesperson for the brand. By utilizing a direct-to-consumer model that engages weaving clusters across Rajasthan, Gujarat, ...
- Created on 06 July 2026
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