29 October 2025, Mumbai
Global athletic brand New Balance has expanded its retail footprint in Telangana by launching its second store in Hyderabad. Located inside the Inorbit Mall, the new store complements its existing store at Sarath City Capital Mall.
Radeshwer Davar, Country Manager, New Balance, says, the launch symbolizes New Balance’s commitment to fostering active, connected communities while offering consumers a premium experience that unites innovation, performance, and style. Hyderabad’s growing enthusiasm for fitness and culture of community makes it the perfect city to continue our journey in India.
The US-based brand celebrated the opening with an exclusive in-store preview event. Influencers, fitness enthusiasts, and media personalities attended, learning about the label's latest designs and its sport-inspired ethos. Designed to offer a holistic brand experience, the new retail space aims to seamlessly blend functionality with fashion.
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