03 November 2025, Mumbai
Celebrated Indian fashion designer Anita Dongre, renowned for bringing the essence of Indian craftsmanship to the global luxury landscape, has announced the opening of her newest flagship store in Los Angeles. Located at Gardenhouse Beverly Hills, this is the brand’s 13th store worldwide and represents its most significant US expansion since the New York City flagship opened in Soho in 2018.
Following historic debuts in New York City and The Dubai Mall, Dongre now becomes the first Indian designer to unveil a flagship store in Beverly Hills, furthering her mission of taking India to the world. The new space brings Dongre’s signature design philosophy - where contemporary silhouettes meet centuries-old Indian craftsmanship - to one of the world’s most iconic luxury destinations. Shoppers can explore a curated selection of exquisitely handcrafted couture and modern ready-to-wear designed for the global connoisseur.
The store is conceived as a sanctuary of serenity - the designer’s interpretation of modern-day Rajasthan. A delicate house fragrance welcomes guests into an immersive world where Indian crafts seamlessly blend with contemporary design, creating an oasis of nature-inspired interiors.
The standout feature is the hand-painted and hand-embellished Pichhwai walls, crafted by artisans in Rajasthan over several months. These walls celebrate the harmonious co-existence of flora and fauna, reflecting Dongre’s love for forests and animals. Embroidered cushions, bespoke wallpaper, custom carpets, and furnishings, all handcrafted in her atelier in India, create an atmosphere of calm, craft, and quiet luxury. Every detail, from the flooring to the art, reflects Dongre’s deep reverence for handwork and nature. Anchoring the space is a striking installation of an elephant matriarch and calf from ‘The Great Elephant Migration.’ This global art movement features sculptures handcrafted by indigenous communities in India using invasive Lantana weeds that threaten native forests and wildlife. This installation symbolizes Dongre’s enduring commitment to sustainability, biodiversity, and the philosophy of Fashion For Good.
Recognized for dressing global icons such as Priyanka Chopra, Kate Middleton, Kim Kardashian, and Dakota Johnson, Anita Dongre has built a brand synonymous with sustainability, women’s empowerment, and cultural storytelling.
Her recent collaboration with Mattel, which saw her become the first Indian designer to create a Diwali Barbie, captured imaginations worldwide and sold out within days. This partnership underscored Dongre’s enduring vision of celebrating South Asian representation and heritage craftsmanship on the global stage.
Rooted in Rajasthan, Dongre has long championed India’s artisans through initiatives that preserve and contemporize handloom weaving, embroidery, and block printing, supporting thousands of craftspeople with sustainable livelihoods. Her brand continues to pioneer conscious luxury across couture, ready-to-wear, and vegan accessories.
With the Beverly Hills launch, Anita Dongre brings the spirit of Indian luxury and craft to Los Angeles, inviting the city’s cosmopolitan clientele to experience a dialogue between culture, craftsmanship, and conscious design.
Latest Publications
