Blenders Pride Fashion Tour enters Jaipur in collaboration with FDCI
15 December 2025, Mumbai
In collaboration with the Fashion Design Council of India (FDCI), the Blenders’ Pride Tour Fashion recently forayed into Jaipur, radically transforming the event into a bold intersection of high fashion and motorsport. Titled ‘Fashion’s Next Move,’ the showcase embraced a high-octane ‘Motorcore’ aesthetic, celebrating speed, precision, and glamorous performance wear.
Designers Namrata Joshipura and Abhishek Paatni led the creative shift, interpreting racing culture through collections featuring sleek silhouettes, structural tailoring, and chrome-driven, tactical looks. The entire venue was converted into an immersive motorsport arena with a dramatic three-lap runway experience, transitioning the audience through distinct themes: 'The Start Line,' 'The Pit Lane,' and 'The Glam Night.' The night culminated in a thrilling sports car stunt, successfully elevating the dynamic energy of the show.
Debasree Dasgupta, Chief Marketing Officer, Pernod Ricard India, emphasized, the Jaipur edition fused the worlds of motorsport and high-fashion to create an immersive experience celebrating boldness and innovation. FDCI Chairman Sunil Sethi noted the collaboration's goal to unite fashion powerhouses and set the pace for the future of Indian style.
The event drew star power from across industries: Bollywood star Harnaaz Sandhu commanded the runway as the finale showstopper, embodying the fusion of glamour and speed, while rap sensation Raftaar closed the evening with an electrifying performance.
With the Jaipur chapter complete, the tour is now headed to Kolkata on December 20. The finale will feature iconic designer Anamika Khanna presenting craftsmanship from a contemporary lens, with Bollywood actor Ishaan Khatter set to walk as the showstopper.
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