... This has led to a surge in demand for ethnic clothing, prompting the emergence of designers and brands catering to both the ethnic community and the wider American audience.
Designers like AnitaDongre ...
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While affordability remains a key driver, a segment of consumers is seeking premium quality and unique designs. This has led to the emergence of premium fast fashion brands like AND, Masaba Gupta, Anita ...
... challenges and industry concerns.
As of January 2024, only a few companies applied, with slow disbursement of incentives. Fashion designer AnitaDongre noted the initial focus on MMF, neglecting cotton ...
... this tech-savvy audience, says Assocham. "India's luxury market is not just about bling, it's about experiences and self-expression," opines AnitaDongre, founder of luxury fashion brand Anita Dongre
Navigating ...
... worn with a casual confidence, infusing the traditional garment with youthful energy.
Sustainable luxury takes center stage
"Luxury with a conscience," highlights AnitaDongre, a pioneer in sustainable ...
... infusing the traditional garment with youthful energy.
Sustainable luxury takes center stage
"Luxury with a conscience," highlights AnitaDongre, a pioneer in sustainable Indian fashion. Her use of ...
... Sustainability also emerged as a key differentiator, with brands like Fabindia and AnitaDongre resonating with conscious consumers by embracing eco-friendly materials, upcycled clothing, and ethical production ...
... on sarees and crop tops with lehengas were some of the popular trends. AnitaDongre and Sabyasachi were among the brands that innovated with fusion fashion.
Sustainability is Style
Indian women became ...
... adorning sarees and crop tops paired with lehengas.
Brands like AnitaDongre and Sabyasachi led the charge, offering contemporary interpretations of traditional garments that broke the shackles of convention. ...
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Homegrown labels like Fabindia and AnitaDongre saw a rise in popularity due to their commitment to these values.
Athleisure Reigns Supreme
Comfort remained king in 2023, fueled by the continued ...
11 February 2022, Mumbai:
Despite the obstacles of the epidemic, designer AnitaDongre has increased her focus on bridal wear and altered her hallmark designs for brides searching for more flexible items. ...
The Harper’s Bazaar Women of the Year Awards, held in Mumbai on October 19, honoured outstanding women across various industries. Esteemed fashion designer AnitaDongre was named Best Fashion Designer, ...
30 July 2022, Mumbai:
Designer AnitaDongre launched a new campaign for her eponymous brand’s new occasion wear collection’ Homage.
The campaign was launched in collaboration with a group of women ...
11 February 2022, Mumbai:
Expanding her bridal wear range, designer AnitaDongre has launched Spring/Summer 2022 bridal and occasion wear collection.
Tilted ‘Paradise Found’, the collection is inspired ...
Designer AnitaDongre has launched her new Spring/Summer 2021 collection in collaboration with Tencel™ by Lenzing Group. Titled, ‘Sounds of the Forest’ the collection showcases Tencel™ branded fibers originating ...
Designer AnitaDongre has opened her first flagship store at Banjara Hills in Hyderabad. The new three storey store is spread over 4,000 sq ft and houses sustainable luxury brand Grassroot, Anita Dongre ...
03 November 2025, Mumbai
Celebrated Indian fashion designer AnitaDongre, renowned for bringing the essence of Indian craftsmanship to the global luxury landscape, has announced the opening of her newest ...
22 July 2024, Mumbai
To chart a sustainable growth path, Mumbai-based fashion house AnitaDongre is focusing on profitability and strategic store management post-pandemic.
The operator of luxury brand ...
24 March 2023, Mumbai
Luxury clothing brand AnitaDongre has announced that it will open a flagship store in Dubai Mall to showcase its full selection of ethnic and fusion wear.
The 1,600 square foot ...